Good nutrition for healthy growth

Programme Malin logo
Programme Malin
Île-de-France
5 € = 1 children and their families supported for 1 year
Why we love it?

We all know the old adage "You are what you eat". So it's essential to eat well from an early age, whatever your household income. This is the mission that Programme Malin pursues with determination and ambition!

The project

FoodYouth
The aim of the Programme Malin is to help low-income families in France address the nutritional challenges facing their children under 3, and those of the whole family, in order to combat social inequalities in health from early childhood onwards.
50
%
des personnes dans le besoin n’accèdent pas à l’aide alimentaire
150k
enfants accompagnés
with a target of 300k children by the end of 2027
500k
enfants
vivent sous le seuil de pauvreté en France (1 sur 5)

Solution

Programme Malin supports food-insecure families. This mission revolves around 3 strategic missions:

  • A counseling component that helps families take ownership of the various nutritional issues and put them into practice in their daily lives by following the Ministry of Health's recommendations. 

  • A budget assistance: discount vouchers that  promote access to suitable, quality products, selected by pediatricians, based on the recommendations of the National Nutrition Health Program.

  • A research and knowledge component to better understand families' needs and measure the usefulness and impact of the Malin Program.

The money will be used for

- Accompany even more children, increasing from 30% to 60% of eligible families in France
- Invest massively in digital to personalize content and facilitate the dissemination of the budget offer
- Continue the process of strengthening studies to better measure needs and co-construct the offer with families
The nutrition of families and young children is a public health issue. Numerous studies show that prevention through appropriate and early nutrition, during the first 1,000 days of life, contributes to reducing the prevalence of these chronic non-transmissible diseases.
Programme Malin logo
Dr Catherine Salinier
Pediatrician, President of Programme Malin
Zone d'action
France
Bretagne
Pays de la Loire
Captain Cause 2024 gem
Programme Malin is a member of the Captain Cause 2024 gems selection, thus guaranteeing its status as a certified association by meeting six criteria.
Financial stability
Innovation
Ambition
Governance
Transparency
Systemic impact
Earned labels
Lauréat La France S'Engage 2023 label
Sustainable development goals
povertyhungerhealthinequalityconsumption
More infos
Align customer loyalty and solidarity.
Let's start!